Top lifestyle Creators in India on Instagram

1. Hema Gulati | Lifestyle Content Creator

@hemamalikofficial

Hema Gulati crafts sophisticated lifestyle content focused on the intersection of professional ambition and personal self-care for women navigating their forties. Her aesthetic emphasizes polished, graceful living and practical beauty routines that prioritize long-term confidence. She is an ideal partner for premium skincare, professional wellness, and lifestyle brands seeking to connect with a mature, discerning audience that values expertise, etiquette, and authentic aging.

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Top Performing Reels

True love is when your gallery tells a story about you and your loved one. For Hema Malik Gulati, every photo with her Hector is a memory worth keeping. No occasion too small, no moment too ordinary.... 3.6M Nourish your locks with KeoKarpin Hair Oil! This hair care essential is packed with the natural goodness Of Olive oil and Vit E to strengthen, shine, and revive your hair. This oil also moisturizes th... 244.1k Glowing skin without the long skincare routine? YES, please! ✨💆‍♀️ I tried the Vampire Facial, a natural way to boost collagen and rejuvenate the skin, and the results are amazing! Thanks to @Skinfini... 35.2k 🤔 Seeking a remedy for dry skin? @hemamalikofficial quest ends here! The ultimate solution lies in Viscoderm’s groundbreaking formula. 💧 Rehydrate and rejuvenate like never before.⁣ 🔬 Let’s delve in... 303.2k

Followers / Subscribers 119.1k

Eng Rate 0.82%

Avg. Views 49.0k

Audience Authenticity 75%

Brand Collaboration

Keo Karpin

@keokarpinindia

Skinfinity Derma | Skin, Hair & Laser Clinic

@skinfinityderma

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Delhi Gurgaon

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

2. ISHAA SIKKARWARR

@ishaa_sikkarwarr_

Ishaa Sikkarwarr balances a polished lifestyle aesthetic with a raw, unfiltered sense of humor that differentiates her from standard creators. Her content seamlessly blends high-fashion visuals with candid personality, making her approach feel grounded and genuine. She is a natural fit for fashion, beauty, and lifestyle brands seeking to anchor their products within a relatable, daily routine rather than a staged, hyper-perfected environment.

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Top Performing Reels

Stop scrolling if your workout wardrobe needs an upgrade on a budget!🏃‍♀️✨ Comment “LINK” and I’ll DM direct links to your inbox 🛍️ Reels, Viral reels, Fashion tips, Fashion hacks, Styling tips, Fas... 66.2k Putting the piece on is easy. Translating it the way @ishaa_sikkarwarr_ just did is pure art. . . . . . . . . [transition alert Outfits for events Maroon dress aesthetic Polka dot this season Aest... 68.1k

Followers / Subscribers 110.4k

Eng Rate 0.49%

Avg. Views 9.3k

Audience Authenticity 0%

Brand Collaboration

MKH

@mkhactive

Audience by Gender

Male 0% · Female 0%

Audience Demographics

By City

No primary city data yet.

By Age

3. Dr. Tuba S. Mullaji | UGC 💓

@glimpseeoflifee

Dr. Tuba S. Mullaji specializes in transforming everyday objects into elevated, highly aesthetic visual stories. Her content emphasizes clean compositions and a refined, curated look that gives commercial products a premium, intentional feel. She is an ideal partner for skincare, jewelry, and lifestyle brands that rely on sophisticated imagery to build trust. Her work bridges the gap between polished editorial aesthetics and approachable, relatable product storytelling.

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Top Performing Reels

Lightweight, non-sticky & effective! What else do you need in a serum? 💙 The 5% Niacinamide Face Serum works like charm when it comes to tacking issue like blemishes & uneven texture! Use it for your... 51.1M 🌿 India’s FIRST toxic-free beauty brand, where every product whispers care. 🤍 Safe, skin-friendly, and guilt-free, because your skin deserves the best. 🇮🇳 Proudly made in India, for every Indian, focu... 3.3M If you’re not using these skincare infused makeup…..we genuinely need a chat💬🫨 You’re missing out a big time.🤯 #insightcosmetic #makeup #explorepage #foryou #beauty #explore #cosmetics #beautyreels ... 954.8k POV: You just met the gloss balm of your dreams 💋 Click Stix is serving pigment, shine, and zero stickiness— all in one sleek swipe🫦 Looks good. Feels better. Obsessed? Obviously. Just #ClickIt 🤌🏻 ... 387.4k

Followers / Subscribers 114.5k

Eng Rate 0.41%

Avg. Views 23.1k

Audience Authenticity 70%

Brand Collaboration

Bohemian Alley ✨®️| Handmade Fabric Journals & Bags

@bohemianalley

CAMEL FLASKS

@camelflasks

DHC Beauty India

@dhcbeautyindia

Iberia Skinbrands India

@iberiaskinbrandsindia

Ishque Jewellery

@ishque_jewellery

Juice Cosmetics

@juicecosmetics

Kkatha

@kkathaaccessories

Kuvings India

@kuvingsindiaofficial

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Mumbai

By Age

13-1710.0%

18-2430.0%

25-3440.0%

35-4415.0%

45+5.0%

4. Ankita Pal

@ankita_ankyy

Ankita Pal curates a versatile content stream that bridges everyday lifestyle moments with professional tech and finance insights. Her approach balances polished aesthetic sensibilities with a practical, informative tone, ensuring product integrations feel both aspirational and grounded. She is a natural fit for brands in fashion, travel, and fintech that require a creator capable of translating complex or high-end services into relatable, lifestyle-driven visual narratives.

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Top Performing Reels

Where comfort meets sophistication. Wrapped in the effortless elegance of Belihood Fitted Bedsheets crafted to bring hotel-like luxury, flawless fitting, and timeless style to your home. 🤎 A special... 29.1k This Diwali, celebrate in style with Kraygo! 🌟 A brand specializing in high-quality bedsheets and all Bedding items.Kraygo is all about elevating your space with ease. The products are extremely luxur... 62.1k @javinishka - Home Grown | Ethically Crafted fashion wear available exclusively @dlf.mypad Lucknow now !! Congratulations @karan_20_10 for the store !! They keep running various discounts & offers ... 54.2k “Step into the season with our festive Stelatoes offer! 🎉 Treat your feet to style and comfort all holiday long. Don’t miss out—shop now and celebrate in style! #Stelatoes #FestiveVibes” Ranging from... 80.1k

Followers / Subscribers 144.4k

Eng Rate 0.14%

Avg. Views 29.0k

Audience Authenticity 65%

Brand Collaboration

Javinishka

@javinishka

KRAYGO

@officialkraygo

Stelatoes

@stelatoesshoesindia

Audience by Gender

Male 40% · Female 55%

Audience Demographics

By City

Lucknow Gurgaon Noida Greater Noida

By Age

13-1710.0%

18-2430.0%

25-3435.0%

35-4415.0%

45+10.0%

5. Megha Kapoor Mehra

@meghakmehra

Megha Kapoor Mehra crafts polished lifestyle content that balances professional aesthetic precision with a relatable, accessible tone. Her background as an event curator informs a sharp eye for detail, ensuring every frame feels intentionally styled yet authentic. Given her extensive experience with wellness, skincare, and household brands, she is an ideal partner for lifestyle, beauty, and health companies seeking high-quality assets that maintain a credible, trustworthy voice.

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Top Performing Reels

Milk time used to be a daily battle… until we turned it into a game 😄🥛 And just like that, “no milk” became “some more please!” All it took was a little fun with Hershey’s Syrup. Grab a bottle, scan ... 12.6M The Qisse Kuchh Khaas event by Kohinoor was nothing short of magical. It was a blend of tradition, taste and timeless tales! From the beautifully curated Kohinoor box featuring its diverse rice rang... 88.1k Borges Stress Relief Tea has become my go-to drink, even though I’m not a tea lover. It’s a refreshing and rejuvenating drink. I prefer having it cold, because it comes in amazing flavour options! You... 313.1k Stories. Creators. Culture. All coming together in one space. NDTV Creators Manch felt like a celebration of ideas, conversations and shared experiences. From engaging discussions and performances t... 346.0k

Followers / Subscribers 106.9k

Eng Rate 0.58%

Avg. Views 97.7k

Audience Authenticity 75%

Brand Collaboration

Airth

@airth.in

Allter

@allterdiapers_

Borges India

@borges_india

CD

Clinic Dermatech | Skincare

@clinic_dermatech

Cureveda Remedies

@curevedaremedies

Dabur Glucose Energy

@dabur__glucose

D’lecta

@dlectaproducts

GALA Home Cleaning Products

@gala_homecleaning

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Delhi Noida

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

6. Sonali Jain | Travel & Lifestyle

@sonali_boliya

Sonali Jain bridges the gap between aspirational travel content and relatable lifestyle utility. Her approach focuses on integrating products into authentic, everyday experiences rather than staged studio environments. This grounded aesthetic makes her an ideal partner for fashion, culinary, and personal care brands seeking to demonstrate how their items function in a real-world, fast-paced Indian lifestyle. She excels at translating complex utility into approachable visual storytelling.

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Top Performing Reels

Initiate the Raksha Bandhan celebrations alongside @sunfeastbakedcreations ! Bask in the joy of Rose & Pistachio Cupcakes or indulge in the opulence of Badam Tres Leches, savoring the sweetness of si... 162.1k Basavanagudi, it’s time for a style glow-up! ✨ fastrackstore_in just got a makeover, and trust me—you don’t want to miss this! From head-turning watches to main character energy sunglasses, it’s all h... 221.4k Upgrade your outfit game with confidence with the Sanfe Bust Support Kit! Achieve a seamless, invisible, and flawless silhouette with ease. Plus, it's perfect for all sizes and outfits. ✨ @sanfeindia ... 77.6k 🎉 Exciting News, Bengaluru! 🎉 Shyaway’s Bengaluru 2nd store is officially open at Lulu Mall, 1st Floor! 😍 Come visit us and discover a world of comfort, confidence, and stylish collections designed ... 307.8k

Followers / Subscribers 100.0k

Eng Rate 0.16%

Avg. Views 34.9k

Audience Authenticity 75%

Brand Collaboration

Amazon Fashion India

@amazonfashionin

DS

Dermawear Shapewear

@dermawearshapewear

Fastrack Store India

@fastrackstore_in

Freedom Healthy Oil

@freedomhealthyoil

KPN_fresh

@kpn_fresh

Namma Yatri

@namma.yatri

Peachmode.com

@peachmodeinsta

Rasa Silver Jewellery

@rasasilverjewels

Audience by Gender

Male 40% · Female 55%

Audience Demographics

By City

Bangalore

By Age

13-1710.0%

18-2430.0%

25-3435.0%

35-4415.0%

45+10.0%

7. Disha Bharti

@shadesofpetite

Disha Bharti leans into a warm, relatable aesthetic that centers on the everyday realities of motherhood and aspirational home living. Her content is defined by soft, natural lighting and an authentic, personal touch that grounds promotional products in genuine daily routines. These qualities make her an ideal partner for family-oriented lifestyle, ethnic fashion, and home utility brands looking to build trust through approachable, high-quality visual storytelling.

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Top Performing Reels

Mission accomplished : Festive glow secured- only at @bibaindia. ✨ 🎯 297.5k Say goodbye to the hassles of traditional switches and embrace the future with Goldmedal’s Wave Switch! From waving on the lights to easy operation in the dark, it’s definitely a game-changer 🌟 Upgrad... 142.0k Your daily dose of sparkle therapy✨ [content creator, just lil things, jewellery, fashion & lifestyle creator] 142.0k POV : Cooked with love, served with a side of “Did you see my new cutlery? 🤷🏻‍♀️🤌🏻 I basically make sure- If the food doesn’t impress you, the cutlery will.😌😝 141.9k

Followers / Subscribers 144.6k

Eng Rate 0.12%

Avg. Views 77.2k

Audience Authenticity 75%

Brand Collaboration

Bajaj Almond Drops

@bajajalmonddrops

BIBA

@bibaindia

Goldmedal

@goldmedalindia

Just Lil Things

@just_lil_things_

Kushals Fashion Jewellery

@kushalsfashionjewellery

Pacific Mall Tagore Garden

@pacificmalldelhi

Raisin global

@raisin.global

AUZORI | Fashionable Women’s Footwear for Every Size

@shopauzori

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Delhi Jaipur

By Age

13-1710.0%

18-2430.0%

25-3440.0%

35-4415.0%

45+5.0%

8. Dimple Kumar

@dilli_wali_mummi

Dimple Kumar masters the art of documenting authentic, unscripted family life with a focus on genuine everyday moments. Her content prioritizes relatability over high-gloss production, capturing the reality of modern motherhood through a warm and grounded lens. She is a natural fit for baby care, organic wellness, and family-oriented lifestyle brands that need to build trust through transparent, sincere storytelling and practical, real-world product integration.

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Top Performing Reels

Say goodbye to tough stains with Gala Super Scrub! Two-in-one cleaning power for double the shine. Tackles burnt residue and daily grime with ease and leaves your utensils sparkling like new. Your ki... 3.2M A mother’s love is the purest, most unconditional blessing. She shows it in countless ways — especially through the food she lovingly prepares. No matter our age, we’ll always need her warmth and care... 403.4k Getting Navratri-ready with a perfect shopping haul! ✨ From festive clothing and accessories to Hamdard’s premium saffron, masale, heeng, elaichi etc, everything I need to create flavorful, sattvik de... 1.9M How do you help your kids when they don’t want to try any food textures? 🤨🤨🤨 Tell us in the comment section 👩‍💻👇🏻 #foodaversions #kidsfoodchoices #mindfulparenting #livebetter #parentingtricks 80.1k

Followers / Subscribers 105.9k

Eng Rate 0.62%

Avg. Views 50.1k

Audience Authenticity 75%

Brand Collaboration

Advait Living Farms

@advait_living_farms

ARPITA SULAKSHANA

@arpitasulakshana

BabyOrgano | Authentic Ayurveda

@babyorgano

BIBA Girls

@bibagirls.official

Bumzee®

@bumzee.in

FirstCry India

@firstcryindia

GALA Home Cleaning Products

@gala_homecleaning

Glen India

@glenindia

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

New Delhi Noida West Delhi

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

9. Poonam Panchey | Hyderabad mom blogger

@poonam_travelfreak

Poonam Panchey captures the authentic rhythm of motherhood through a polished, lifestyle-focused lens that bridges the gap between daily parenting and personal style. She grounds her content in relatable, high-quality documentation of family activities, beauty routines, and fashion choices. Her ability to integrate brand messaging into genuine daily experiences makes her an ideal partner for family-oriented wellness, children’s services, apparel, and lifestyle consumer goods brands.

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Top Performing Reels

India's First Organic Ice Cream Brand in Hyderabad 🍦 🍦 73rd Outlet in India - Hyderabad (check Reel for location 📍) 🍦 ₹1 per Gram - Choose from 3 cup sizes, and you can Customise too 🍦They use Desi... 967.1k Highlander 📍kukatpally, opp nexus mall Elevate your style with pieces that speak to your individuality. Discover the collection that defines you. . . . . . . . . . . . . . . . . . . #highlanderindia ... 3.5M 3 Apparels in ₹9/- 🤯😱 | Hyderabad's Biggest Exhibition ❗️Wait What? Get 3 ladies apparels for 9₹? Yes, you heard it right❗️ Get branded ladies apparel’s @ 999/- per kg BUY 3kg ladies apparels and ... 723.2k This place made the LONGEST DOSA in the World 🤯🔥 ✨️ Started at 1980 in Ahmedabad and today has over 250+ Outlets across India, USA, Canada, UK, Australia 🍽️ Dosa lovers ke liye heaven! Yahan milega ... 356.8k

Followers / Subscribers 109.5k

Eng Rate 0.52%

Avg. Views 140.5k

Audience Authenticity 70%

Brand Collaboration

Amukti Fashion

@amuktifashion

Ankura Hospitals

@ankurahospitals

BrownBearBakers

@brownbearbakers

DENNIS LINGO

@dennislingo.official

Envi Salons

@envisalonspa

Flyi Toys

@flyitoys

Freedom Healthy Oil

@freedomhealthyoil

Homero

@homero_in

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Hyderabad Bangalore Mumbai

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

10. Soma Roy

@lifestyle_of_soma

Soma Roy bridges the gap between scientific expertise and luxury lifestyle, delivering content that prioritizes ingredient transparency and product efficacy. Her background as a microbiologist informs a detailed, analytical approach to beauty and skincare reviews that builds immediate consumer trust. She is an ideal partner for premium skincare, haircare, and jewelry brands seeking an authentic voice that combines sophisticated aesthetic presentation with credible, research-backed product insights.

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Top Performing Reels

Hair transformation? More like a hair rebirth 💇‍♀️✨ I recently visited Twelve7 Salon, City Centre, for a much-needed color refresh — and guess who was in town? The one and only Mr. Shahid, Davines Ed... 153.0k 🙏Closed😊✨ International Giveaway Alert! ✨ To show my gratitude to all my wonderful followers, I’m excited to partner with @vraiko_official to give THREE lucky winners the luxurious VRAIKO Alpenglow G... 153.0k Jade Comb Scalp Massager @vraiko_official (Coupon code :SOMA8) Premium Jade Material: Crafted from authentic, high-quality Serpentine jade stone, this comb boasts a natural shine and durability, mak... 34.0k ✨ My favorite brand, Vraiko, just dropped their latest beauty innovation – the LYRA IPL Hair Removal Device!@vraiko_official 🌟 Enjoy visible hair reduction in just 3 weeks with its advanced, customiz... 122.3k

Followers / Subscribers 131.9k

Eng Rate 0.37%

Avg. Views 96.0k

Audience Authenticity 75%

Brand Collaboration

Brick Brown

@brickbrownofficial

Davines India

@davinesindiaofficial

House Of Makeup

@houseofmakeupofficial

Isak Fragrances

@isakfragrances

Karatcart | House of Jewels

@karatcart

Purplle.com

@letspurplle

Recode Studios®️

@loverecode

LuxaDerme® India

@luxaderme.in

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Mumbai Delhi Bangalore Kolkata

By Age

13-1710.0%

18-2430.0%

25-3435.0%

35-4415.0%

45+10.0%

11. Surtie Vibes - Aminaz

@surtie_vibes

Aminaz brings a clean, hands-on aesthetic to product storytelling, specializing in tactile unboxing experiences and detailed reviews. Her content focuses on the practical utility of items, whether she is styling furniture or testing lifestyle gadgets. She is a natural fit for home decor, furniture, and lifestyle brands that need authentic demonstrations to showcase how their products function and integrate into a real-world living space.

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Top Performing Reels

Part-4 terrace garden makeover ✨ Received an amazing planter of different sizes from the brand @thehandicraftian ! 🌿 Their collection boasts a wide range of planters, perfect for adding a touch of g... 869.0k #Christmas Giveaway 🎄🎉 Unwrap the magic with Chetchathomies & Beadsnfashion Participate for a chance to win fantastic prizes by Beadsnfashion our Gifting Partner ! 5 LUCKY WINNERS will be RANDOMLY se... 357.5k Comment Link to get 🔗 directly in your DM. “Embracing both form and function, this stunning centerpiece from @woodentwist effortlessly combines durability with elegance. Crafted from iron rods and fe... 372.7k DIY Bedroom Makeover Series : Experience luxury like never before with Klotthe Bedsheet Geometric Pure Cotton. Trusted by 1 million customers all over India for its premium quality and unmatched comfo... 388.4k

Followers / Subscribers 140.1k

Eng Rate 0.22%

Avg. Views 22.0k

Audience Authenticity 65%

Brand Collaboration

WoodenTwist Furniture

@woodentwist

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Surat Mumbai Delhi

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

12. Devangini Karkhanis

@evas_take

Devangini Karkhanis builds an authentic narrative around daily life, grounding her aesthetic in relatable storytelling rather than polished artifice. Her content emphasizes a personal, soulful connection to fashion and beauty products, making her an ideal partner for lifestyle, jewelry, and ethnic retail brands. She excels at integrating everyday items into a cohesive, warm visual identity that feels accessible and grounded for a style-conscious audience.

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Top Performing Reels

Me doing what I love! Trying on these stunning and artistically designed creations from @hrievajewels Loved their collection at the recently opened store in Bibewadi! It's a must to visit and shop if... 39.6k Feeling like a ray of sunshine myself in this stellar suit by @vinay_fashion_llp . . . . . #bossbabe #morni #indianwear #design #designerwear #desigirl #ethnicwear #yellowaesthetic #lit #ethnicglam #e... 54.2k Recently I visited the @pngjewellers store for the #MangalsutraMahotsav and you guys, I was truly blown away by the variety in both gold and diamond Mangalsutras. From dainty, elegant styles in diamo... 118.5k Styling a little black dress with just the right pop of colour, thanks to super stylish @gloglamp footwear ❤️✨ . . . . #gloglamp #pinkaesthetic #redpumps #lbd #littleblackdress #stylingtips #bossbabe ... 60.6k

Followers / Subscribers 220.3k

Eng Rate 0.20%

Avg. Views 85.9k

Audience Authenticity 75%

Brand Collaboration

Gehnoor®

@gehnoor

GloGlamp

@gloglamp

Haldiram’s Nagpur

@haldirams_nagpur

Hrieva Jewels | Luxe Fashion Jewelry Pune

@hrievajewels

INDIANIC

@indianicstores

Mirraw

@mirraw

Mustard

@mustardfashion

My Western

@mywesterns

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Pune Mumbai Bangalore

By Age

13-1710.0%

18-2430.0%

25-3440.0%

35-4415.0%

45+5.0%

13. P O O J A D A S

@pooja.das_

Pooja Das creates aesthetic, slow-paced lifestyle content that highlights the intersection of traditional wellness and modern fashion. Her visuals lean into soft, natural textures and authentic settings, prioritizing a calm and intentional atmosphere. She is a natural fit for sustainable fashion, organic beauty, and wellness brands, as her deliberate editing style perfectly complements products focused on self-care, holistic health, and mindful living.

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Top Performing Reels

Recently got my hands on this beautiful outfit from @zinklondon ⭐️⭐️⭐️⭐️⭐️for the quality & fit. They have hundreds of styles available in Tops, Dresses & Bottom wears to choose from! They also launc... 77.0k The @organixmantra Astringent toner will help cleanse, clarify, and refresh skin. Contains natural healing and anti-inflammatory properties. 15% off Code- FS0789 #ad #paidpartnership #WitchHazelAst... 20.4k Glowing skin begins with clean skin Using Multani Naturals Ubtan & Vitamin C Face Wash that combines the goodness of Ubtan and Vitamin C to cleanse, refresh and brighten the skin. A perfect additio... 54.5k

Followers / Subscribers 104.7k

Eng Rate 3.25%

Avg. Views 85.6k

Audience Authenticity 0%

Brand Collaboration

Multani Ayurveda

@multanipharmaceuticals

Organix Mantra

@organixmantra

ZINK LONDON

@zinklondon

Audience by Gender

Male 0% · Female 0%

Audience Demographics

By City

No primary city data yet.

By Age

14. Tanisha ᥫ᭡.

@tanniishaa__

Tanisha defines her lifestyle content through a clean, minimalist aesthetic that highlights product utility within everyday routines. By focusing on cohesive color palettes and steady, intentional movement, she transforms routine skincare applications and outfit showcases into polished visual stories. She is an ideal partner for fashion, beauty, and home decor brands that prioritize a sophisticated, elevated look to build trust with a style-conscious demographic.

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Top Performing Reels

Because comfort can be classy too. Wearing my fave from @shopserve 🤍 . . . . . #outfit #fashionista #cordset #instafit #shopserve 1.0M Comment down for product link 🔗 . . . . #reelsinstagram #steamer #explorepage #iron #lifestyle 209.8k The wait is finally over! presenting the all-new OPPO Reno-15 Series, built to be Multi-Focal-Length 4K 60fps HDR Video Recording with Ultra Steady Mode Visit kanak mobile and get your oppo reno-15 se... 113.2k Room Aesthetics 🫶🎀 . . . #reelsinstagram #roomsmakeover #roomaesthetic #bedsheets 93.6k

Followers / Subscribers 211.6k

Eng Rate 2.67%

Avg. Views 188.9k

Audience Authenticity 75%

Brand Collaboration

Albelie

@albelie.store

Indalo | Skin & Haircare

@indalo.in

Modern Threads Living

@modernthreadsliving

Navlik

@navlik.in

OPPO Noida

@oppo_noida

OWNAIR

@ownair_india

Shop Serve® | Fashion Brand

@shopserve.in

The Men Thing

@the.menthing

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Mumbai Delhi Bangalore

By Age

13-1710.0%

18-2430.0%

25-3440.0%

35-4415.0%

45+5.0%

15. Sweta Singhal

@diapershaiper

Sweta Singhal creates authentic lifestyle content that blends the realities of motherhood with high-end aesthetics. Her work balances relatable parenting moments with polished fashion and beauty transitions, ensuring every video feels both grounded and aspirational. She is a natural fit for family-oriented, food and beverage, and lifestyle brands seeking to position their products within the daily, stylish routines of modern Indian households.

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Top Performing Reels

We’re about to head out and mom says, “I’ll pick your outfit” 😌 Kid instantly: “Nooo, I’ll choose!” 😤 That’s when @includofficial steps in — because when outfits are this comfy & stylish, even kids kn... 716.0k Potty training phase ho ya fully trained toddler phase… honestly, har stage ke apne little challenges hote hain 🤍 But finding the right underwear made this transition so much smoother for us 🫶🏻 We st... 612.9k Choosing the softest for my baby isn’t optional — it’s obvious 💙 That’s why I trust @superbottoms SuperSoft Underwear for all-day comfort … Made from bamboo, zero scratchy tags or itchy labels It lite... 557.7k Potty training without puddle stress 💛 Compromise duniya kare… maa nahi. @superbottoms Padded Underwear – soft, safe & made for little wins… Na stress, na mess…❤️ Shop using my code INSWETA15 for 15... 481.2k

Followers / Subscribers 141.9k

Eng Rate 1.71%

Avg. Views 521.3k

Audience Authenticity 75%

Brand Collaboration

Cream Bell Ice Creams & Milkshakes

@creambellofficial

Crowne Plaza Greater Noida

@crowneplazagreaternoida

INCLUD

@includofficial

INDIMIX- From the house of Pansari

@indimix_pansari

Jivika

@jivikapure

Best for Baby by Johnson’s baby

@johnsonsbabyindia

Mackly | Kids Innerwear, Activewear & Smart Casuals

@macklyindia

Mustela India

@mustelaindia

Audience by Gender

Male 30% · Female 65%

Audience Demographics

By City

Delhi Noida

By Age

13-175.0%

18-2415.0%

25-3440.0%

35-4430.0%

45+10.0%

16. Shreya B Mukherjee

@bong_n_speksy

Shreya B Mukherjee specializes in high-end travel and lifestyle cinematography, transforming hotel stays and wellness routines into cinematic visual narratives. Her content emphasizes immersive storytelling through polished transitions and natural aesthetic framing. Her portfolio makes her an ideal partner for luxury hospitality, premium lifestyle, and wellness brands that require sophisticated production quality to showcase their services as aspirational experiences for a discerning, travel-oriented demographic.

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Top Performing Reels

Where time slowed down and love felt deeper… 🌊✨” Our stay at @pravegatollslakshadweep @praveglimited , Lakshadweep was nothing short of magical. A beachfront escape where the ocean was just a few ste... 881.7k Tried this viral Latina makeup trend ! . . #latina #latinamakeup #trending #viral #explore . . [latina makeup, fashion, Mua, makeup] 325.9k Some traditions become even more special when you pass them on to your little one 💛 Our pre-bath massage time is one of my favourite parts of the day. Lately, I’ve been using Baby Forest Narial Taila... 372.4k @peachmodeinsta is a vibrant fashion destination that offers an extensive collection of ethnic and contemporary wear for women. Known for its elegant collection , chic salwar suits, kurtis, short kurt... 2.0M

Followers / Subscribers 112.6k

Eng Rate 1.32%

Avg. Views 147.3k

Audience Authenticity 75%

Brand Collaboration

Apollo 24|7

@apollo_24x7

Baby Forest®

@babyforestayurveda

Beleza By The Beach

@belezagoa

Coorg Marriott Resort & Spa

@coorgmarriottresortandspa

Emma® India

@emma.mattress_india

GetLook - Salon At Home

@getlook.in

Himalaya Babycare

@himalaya.babycare

Infantso India

@infantso.baby

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Bengaluru Mumbai Delhi

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

17. Jyotsna Pant

@jyotsnas805

Jyotsna Pant anchors her content in the practical realities of daily life, blending parenting insights with fashion, beauty, and wellness routines. Her approach prioritizes relatability and everyday utility, making products feel like essential components of a well-managed household. This grounded perspective makes her an ideal partner for family-oriented lifestyle, home care, and personal wellness brands seeking to integrate their products into authentic domestic narratives.

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Top Performing Reels

🌿✨ Healthy hair starts with nature! ✨🌿 Excited to partner with Hair Shield Infinity Ayurvedic Hair Oil, enriched with 21 powerful herbs & 8 nourishing oils that deeply strengthen, reduce hair fall & p... 16.7k From idea to reality… stitched this cute scarf all by myself using the Akiara Mini Sewing Machine 🧵💜 Honestly, I never thought DIY stitching could feel this easy & satisfying 🥹It’s compact, beginner-... 77.7k Cold coffee is my comfort drink ☕🤎, but honestly, making it from scratch always felt like too much work! 😅 That’s why I’m loving the Blendlife Blaze Portable Blender. Just add milk, coffee, sugar & i... 116.7k Bad breath? Not anymore! One spray of Orasore PaanZing and feel instant freshness anytime, anywhere. 💚✨ #OrasorePaanZing #FreshBreathAllDay #InstantFreshness #MouthFreshener #ConfidenceInEverySpray D... 66.8k

Followers / Subscribers 103.7k

Eng Rate 1.28%

Avg. Views 103.8k

Audience Authenticity 65%

Brand Collaboration

Akiara Makes Life Easy

@akiara.in

BlendLife®

@blendlife.in

Orasore® | Advanced Oral Care

@orasoregel

OYO BABY By Kharesiya Brands

@oyobabyindia

Perenne ®

@perennecosmetics

Wings Pharma

@wingspharma

ZOFF FOODS

@zofffoods

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Noida

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

18. PaYal NagPal

@paayalunfiltered

Payal NagPal constructs lifestyle content through a distinct moodboard aesthetic, prioritizing soft lighting and color-coordinated compositions that feel curated yet intimate. Her focus on fluid transitions and refined visual storytelling brings a polished, editorial quality to everyday fitness routines and beauty rituals. She is an ideal partner for fitness, wellness, and apparel brands looking to elevate their product positioning through high-end, aspirational lifestyle imagery.

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Top Performing Reels

Some moments are meant to be lived, laughed at, and captured forever ✨📸 With vivo S2, every weekend with your people becomes a story worth remembering. 💫 #mynewstory #vivos2 #friendsweekendsneverend ... 118.4k Fuelled up and fired up with @hellenergy_india ⚡ Halloween vibes were on another level at HorrorCon — the perfect mix of energy, music, and madness! 🎃🔥 #HellEnergy #HorrorConIndia #HalloweenVibes #... 275.4k Stretch, style, and the perfect fit — all in one ✨ This readymade stretchable blouse by Not Yet By Us is made for comfort without compromising on elegance. No alterations, no hassle — just slip in and... 51.2k Post-workout chocolate cravings are REAL 🍫💪 This is exactly why Pro.Fitness Dark Chocolate Rolled Oats from MyFitness has become my go-to lately ✨ 24g protein, 100% whole grain, 0 refined sugar — fina... 60.0k

Followers / Subscribers 112.5k

Eng Rate 0.60%

Avg. Views 92.6k

Audience Authenticity 0%

Brand Collaboration

Desi Colour

@desicolour

hellenergy_india

@hellenergy_india

MyFitness & Pro.Fitness

@myfitness

NOTYETbyus_clothing

@notyetbyus

Audience by Gender

Male 0% · Female 0%

Audience Demographics

By City

No primary city data yet.

By Age

19. Prabhjot Kumar

@kumarprabhjot

Prabhjot Kumar crafts sophisticated lifestyle content that seamlessly blends high-end fashion aesthetics with the relatable reality of motherhood. Her visual identity relies on polished transitions and curated travel backdrops that elevate everyday product integration into a premium experience. She is an ideal partner for fashion, luxury travel, and beauty brands seeking to bridge the gap between aspirational style and authentic, lifestyle-focused consumer storytelling.

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Top Performing Reels

✨ CHAMAK 2.0 ✨ Another year of successful Diwali Party! And, it couldn’t have been possible without: Venue: @diablodelhi Decor: @tmemorymakers #Diwaliparty #diwalifun #eeshadatta #chamak2.0 #delhip... 322.2k Did an amazing Grand Launch of JUNO COSMETICS, Rajouri Garden 🥰 Thank you girls for coming & making it a huge success 🤩✌🏻🫶 Sure one stop shop to buy all your favourite brands of cosmetics with huge of... 102.7k GRWM for the beach 🏖️ Vacations are good with comfortable Beachwear with private beach resort 🥰🥂 . Details - Sunscreen - @letshyphen Dessert drip Lip oil - @suroskiebeauty Body oud sunscreen - @su... 190.9k Got some crazy shopping stuff from @stelatoesshoesindia, Rajouri Garden. It’s the finest brand which I know from years & deal in shoes & handbags. Loved every collection of them. As the wedding seaso... 60.6k

Followers / Subscribers 129.2k

Eng Rate 0.55%

Avg. Views 141.8k

Audience Authenticity 75%

Brand Collaboration

Bangles of Kraftiverse

@banglesofkraftiverse

PANASH

@panash.official

Plus Curvves

@pluscurvves

Stelatoes

@stelatoesshoesindia

Vatenn Italy Cosmetics

@vatennitaly_india

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Delhi Mumbai Bangalore

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

20. Khushboo Anand Aggarwal | Delhi

@khushbooaggarwal_official

Khushboo Anand Aggarwal anchors her content in the authentic intersection of modern parenting and professional lifestyle management. Her aesthetic favors practical, relatable storytelling that integrates family routines with personal wellness and premium event styling. This grounded approach makes her a natural fit for brands within the baby care, wellness, dermatology, and lifestyle sectors that prioritize building trust with a demographic of style-conscious parents.

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Top Performing Reels

Home photoshoot ideas for babies. Tip : Use your thumb to pause the reel and screenshot each photo. ❤️ . . Photos source @pinterest #babyaggu #cutebaby #igbabies #baby #babymodel #cutekidzz #cutebab... 1.7M Luxury in a bottle @vooki_products 🌸Every drop of Vooki is crafted for those who don’t just cleanse, but indulge. Silky lather. Subtle fragrance. Pure luxury at your fingertips. 🛁 #VookiLuxury #Hand... 151.4k “I brushed twice a day, but still struggled with bad breath…” For years, I blamed my habits — but the real issue? Saliva imbalance. 🌿 Ayurdent Classic Toothpaste helped me reset naturally. With Neem ... 167.8k Pretty much sums up my life right now 😩😩 . . . . #funnyreels #funny #funnymemes #funnyshit #comedy #comedyvideos #comedyreels #comedymemes #sanak #badshah #babyaggu #mumbaiblogger #delhiblogger #vlog... 519.5k

Followers / Subscribers 330.1k

Eng Rate 0.49%

Avg. Views 72.0k

Audience Authenticity 75%

Brand Collaboration

Baby Reels & Photos | Kids Customized Gifts

@babies.enthusiasts

maharishiayurveda.official

@maharishiayurveda.official

Pretty UR Party - Birthday Decor & Return Gifts

@prettyurparty

Rabani & Rakha

@rabaniandrakha_official

Skinfinity Derma | Skin, Hair & Laser Clinic

@skinfinityderma

Tata Tea Premium

@tatateapremiumofficial

vooki

@vooki_products

Audience by Gender

Male 30% · Female 60%

Audience Demographics

By City

Delhi

By Age

13-1710.0%

18-2425.0%

25-3435.0%

35-4420.0%

45+10.0%

Top lifestyle Creators in India on Instagram